Podcasting Towards Greater Brand Awareness

Norman Pattiz, the founder and executive chairman of PodcastOne, always had a strong conviction on the unmatched potential of podcasting as an advertising platform. While releasing a brand lift study together with the vice president of Edison Research, he noted that it is this potential that has always informed the business model at PodcastOne.

The two-phase study conducted by the research company, Edison Research showed that the five national brands that were involved in the study enjoyed a significant boost in their brand lift. The study included advertising messages including brand recall, which were run on PodcastOne networking for between four to six weeks. The band lift was measured before and after running the campaigns.

The results of the study showed that the brands enjoyed brand lift ranging between 20 to 76 percent. For some brands, the brand lift rose from 7 percent during the pre-campaign survey to 60 percent after their advertisements had been ran on PodcastOne network. This was the case for a a grocery brand, which was also joined on the elite list of brands with improved brand lift by automobile product and a casual dining restaurant.

They enjoyed an incredible 60 and 76 percent brand lift during the post-campaign study, respectively. More customers were more willing to check out the brands, others showed greater purchasing interest while some had a favorable view of the brands during the post-campaign surveys.

 Entrepreneurial Endeavors

PR Newswire belives that Norman Pattiz is an award-winning serial investor with strong interest in using the emerging technologies such as podcast to revolutionize advertisement and marketing. His flagship investment in podcast advertising, PodcastOne, has become a global brand since its rebranding in 2013.

While podcast network began operating in 2012 as Launchpad, Norman rebranded it. The company has grown tremendously since then with numerous celebrities signed on to broadcast contents using the podcast network. He also founded PodcastOne Sales, which primarily focuses on sales and marketing using podcasts. Mr. Pattiz also founded Courtside Entertainment Group in 2010.

In 1974, Norman Pattiz founded Westwood One and turned it into one of most impressive success stories in the radio and television broadcasting industry. He grew the radio network into America’s leading radio network.

He developed an impressive portfolio for the company by winning several big event contracts such as both the Winter and Summer Olympics and March Madness in addition to the NCAA Basketball and The Super Bowl.

He partnered with other media networks such as Mutual Broadcasting System and NBC to air their radio programs. He diversified the radio network’s programs to include talk, news, sports and entertainment shows.

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Avi Weisfogel Finds Treatment for Sleep Disorders

Avi Weisfogel attended Rutgers University and earned his Bachelor of Arts in both biology and psychology. He then went to the New York University College of Dentistry and was given his Doctor of Dental Surgery certificate. He continues to study and research even after obtaining his degrees and believes in furthering his education as much as possible. Since then, he has built up a large amount of experience in sleep treatment and sleep disorders. He opened his own dental practice in 1999 called Old Bridge Dental Care. During this time, he came known for exceptional dentistry work and founded Healthy Heart Sleep.

Health Heart Sleep is a company that connects doctors all around the world by recommending a network of interconnected sleep labs. This was the push he needed into the world of sleep and he began doing lectures and speaking to other dentists about the use of oral appliances and their relations to sleep disorders in patients and more information click here.

In 2014 he created Dental Sleep Masters in order to continue on the idea about treating sleep disorders that he had in previous years. He has studied and collected a large of information and knowledge on the subject of sleep apnea. He believes this information will help dentists provide the proper treatment for patients and also to determine which patients potentially need their help. Through his research wit Dental Sleep Masters, Dr. Avi Weisfogel realized that over half of all patients with sleep apnea are affected by risk factors such as carrying extra weight, large necks, narrow airways, and chronic nasal infections. That is not to say that someone without these conditions cannot have sleep apnea, however. They are simply less likely to have it than someone who is overweight or sporting a very large neck.

In 2016, Dr. Avi Wseisfogel launched a Go Fund Me program alongside Dental Sleep Masters that intends to help primary and secondary care doctors find the proper treatment for sleep apnea patients. He hopes this will help diagnose more people and get them the help they need since currently over 90% of people with sleep apnea are undiagnosed and resume him.

More visit: http://www.yelp.com/biz/weisfogel-avi-dds-old-bridge

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Julie Zuckerberg: The Epitome of Success in the Recruitment Sector

Julie Zuckerberg is Deutsche Bank‘s Executive Recruitment Lead. She’s also the company’s Talent Acquisition Leader. Julie lives in Manhattan. Over the years, she has gained lots of experience in her field. Her academic portfolio is impressive. She attended the City University of New York, where she earned her Philosophy degree.


Zuckerberg is also an alumnus of the New York Law School. She joined Hudson to pursue her career after she completed her law studies. At the firm, Julie served as the director of employee placement. Her work was to recruit managers, lawyers, and paralegals. Additionally, Julie Zuckerberg offered info about the benefits, promotions, and guidelines for each position. Thanks to her law education, she was able to bridge the gap between Hudson’s legal management and her colleagues.


Ms. Zuckerberg worked at Hudson for five years before she left the firm to join Citi Global Consumer Bank. She was offered a position as the bank’s Executive Recruiter. Her responsibilities included developing recruitment strategies that would help the company stay ahead of its competition.


Julie was also advised Citi Global Bank on market trends. She analyzed markets and offered insights on talent acquisition. The experience Zuckerberg gained at Hudson enabled her to negotiate equity buyouts, relocations, and immigration. These are some of the essential elements in the recruitment process. Even without an assistant, Julie still managed to do her job successfully. She delivered exceptional results that earned her a lot of respect as a business leader in the recruitment sector as well as the entire banking industry.


In early 2017, Julie was named Citi Global Function’s executive recruiter. As the firm’s senior recruiter, she had more responsibility. Fortunately, she has enough experience to lead all recruitment operations at the company. Julie Zuckerberg worked at Citi Global for a while before she decided to begin working for the New York Life Insurance Company. Once again, she had the opportunity to further her skills and knowledge. She held a senior management position at the firm. Through her leadership, New York Life Insurance developed a better team.


Later, Julie joined Deutsche Bank, where she currently serves as the company’s Talent Acquisition Lead. She’s responsible for counseling and training recruitment groups. Zuckerberg heads the team that vets and hires managing directors at the financial institution. Also, her job includes ensuring that every employee is allocated the right positions. This enables Deutsche Bank to improve the performance of its workers and meet the needs of its clients. Julie believes in good communication and teamwork. She credits most of her success to these two qualities.


Ms. Zuckerberg has to work with the others to identify and hire the best talent. So, she relies heavily on quality communication. Julie also believes that the best way to run a successful business is to recruit the right people. During her spare time, Julie Zuckerberg participates in charities. She’s part of organizations that advocate for human rights, economic empowerment, civil rights and welfare among other issues affecting the society. Her hobbies include photography, cooking and hanging out with her family.

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Betsy DeVos Serving Children, the Community Through her Philanthropic Work

Betsy DeVos is currently the United States Secretary of Education and she has been doing her best to fulfill her goal of making American education great again. One of the reasons that she was a great pick for that position is because she’s been standing up on behalf of poor kids. DeVos has been known for helping to expand education opportunities for children. That’s because DeVos is more than just a person in Washington. She is a woman who has long been doing philanthropy work for the less fortunate and giving when she can.

DeVos has long been involved in organizations that make a difference, ever since her college day. In 1989, DeVos and her husband founded the Windquest Group which has a clean energy focus. The smaller Michigan-based company focuses also on manufacturing, technology, and nonprofit solutions. DeVos is currently a chairman of the company while her husband serves as president. Read more about her philanthropy at MLive.

DeVos serves the community through a variety of nonprofit roles. Her Dick and Betsy DeVos Family Foundation has been supporting organizations all across the country that stand for education, arts, justice, and more. Some of the organizations they partner with are the American Federation for Children, ArtPrize, and the West Michigan Aviation Academy. Dick and Betsy want to give children near and far a fair chance at life and access to organizations that will help them thrive. DeVos and her husband freely give to organizations that they know stand behind children.

That’s because children are a huge part of DeVos life. She is a champion of education and that’s been her driving force behind supporting private-school voucher programs. DeVos is excited about the growth that the program has seen in recent years. She’s helping to give children an equal chance to education. DeVos understands the struggles that are plaguing public schools and that’s why she is pushing for reforms like vouchers and tax credits. Above all, DeVos wants children to feel safe at school. She wants them to feel open to learning in an environment that supports them.

To further show how much she supports education, DeVos started a foundation that gave scholarships to families that are low-income so that they could decide where to send their children to school. As much good as this was doing, DeVos realized that there needed to be more school opportunities for children. That’s how she ultimately became involved in the educational choice movement. Read her interview with Philanthropy Table

Overall, DeVos has been involved in education and philanthropy work in a wide capacity. She served on the board of two national charities which helped expand education choices. Betsy DeVos has seen many successes in the programs she was involved with and she doesn’t plan on stopping anytime soon. States have been making great advances when it comes to educational choices for children and it’s all thanks in part to DeVos.

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The Innovation of Rick Shinto

For individuals looking for excellent quality care for any type of ailment that is not only inexpensive, but that also includes some of the best individuals in the business, look no further than InnovaCare Health. This company is the leading provider of health services in North America that makes sure that every single individual that seeks assistance is treated with the best service and with the best customer service. The workers at InnovaCare Health make sure that each and every patient leaves with a smile on their face. This company provides healthcare to individuals that is both cost-effective as well as fully integrated with some of the most advanced technology known in the world of healthcare. Read more about Rick at PHP PG ADS

The vision for this company is to make sure that there is a strong relationship between the service providers and the patients. In a world that has limited access to the healthcare that is needed, this provider hopes to help change the perspective and the policies where healthcare is both expensive and of low quality. Thanks to changes that have already been made and thanks to innovative ideas from this company, this goal is already well on its way to becoming an accomplished goal.

The leader of this initiative and of this company is Richard Shinto, the CEO and the President of InnovaCare. Dr. Shinto has over 20 years of experience within the world of medicine and has combined his knowledge of medicine with his ability to lead not only people, but also companies. Dr. Rick Shinto is an excellent leader who has inspired other employees of the company to make sure that InnovaCare is a competitive company that is able to provide the best quality services at the lowest price. With not only a degree in medicine, but also an MBA, Dr. Shinto is a well-rounded individual who has used his many talents to make InnovaCare an even better company.

The goal of InnovaCare is to develop a strong relationship with those that are receiving the many services. The goal is to communicate with each patient clearly in order to make sure what is expected and what will be provided. Dr. Rick Shinto believes that communication to the patients is just as important as the advancement in medical technology. Dr. Shinto believes that any provider of medical care should thoroughly explain to each patient what is being done to those that receive the service from the provider. Read more about Rick Shinto on BusinessWire.Com

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Tips For Photoshoots with Nine9

One of the most important parts of signing up with talent agencies is the photo shoot. It is no different with Nine9, the unagency. They have a lot of advice for people that want to make sure that they are getting their best chances for roles. They have advice for everything from grooming of hair to the outfits that one is going to wear for photo shoots. One thing that they have made clear is that there are some things that don’t require a lot of attention. For instance, it is not necessary to worry about blemishes. Nine9 has makeup for people to use.

When it comes to the outfits, the best thing to do is bring three outfits. There are a few things to avoid when taking pictures. One thing that they say to avoid are clothes with logos or sayings. One thing that they want people to avoid is having their outfit take the attention away from them. This would also mean no intense patterns. For a lot of people, this may seem like common sense. The key point here is to make sure that the producers of the project are able to focus on what they should be focusing on, which is the talent and Nine9 on Facebook.

One of the reasons that Nine9 has been very successful in getting people the roles that they apply for is because they are very involved with the talent from day one. They make sure that the talent is ready for their work. This is one of the most appreciable things about Nine9. The talent is able to keep in touch with the unagency and get regular updates on the types of jobs that are available. One good thing is that there is always something available that the talent can reach whenever they are looking for work and learn more about Nine9.

More visit: http://nine9testimonials.com/

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The U.S. Money Reserves Improved Website

The U.S. Money Reserve has a new online presence. Its new website is more responsive to client’s needs and interests. By availing the client access to more quality content to the gold, silver and platinum coin investing, the U.S. Money Reserve seeks to educate and inform their clients.

The improved site has several new areas that warrant a visit: sign up to receive a free gold information kit and take advantage of the live pricing on gold and silver certified coins, bars and bullion; the Knowledge Center exposes the world of precious metals, including coin minting, grading and buying; and The Full Headline Gold News Room delivers up-to-date information about the precious metals market.

According to Biz Journals, the site is visually more pleasing with new images of the U.S. Money Reserve’s Director and President, Philip N. Diehl and the coin gallery. All combined, these changes enable the website to deliver quality content in a secure setting. The security of the site was also improved.

It was oversaw by the VP of Brand and Creative, Ryan Buchanan. Security and responsiveness were foremost in mind as the website was being redesigned. These changes allow the precious metals investor access to detailed information about government-issued bullion aiding with future investments.

The U.S. Money Reserve was founded in 2001 in Austin, Texas, its current base. To date the U.S. Money Reserve has successfully helped more than 400,000 clients with the purchase and ownership of government-issued bullion and PCGS certified coins. Buy gold, silver and platinum with confidence when you purchase it from U.S. Money Reserve because they only acquire their precious metals from reliable sources, the U.S. Mint, the Royal Canadian mint, the South African Mint and the Perth Mint.

Use your investment in precious metals to hedge against inflation, protect assets from stock market volatility and safeguard your investments from the declining value of U.S. currency.

You can even use it as a way to diversify your retirement portfolio. With the guidance of the trained team of numismatic professionals at the U.S. Money Reserve, you can obtain expert knowledge to increase the profitability of your investments. The aim of every team member at the U. S. Money Reserve is to offer superior customer service in a long standing relationship with each and every one of their clients.

These are many of the reasons why after sixteen years, the U.S. Money Reserve, a private institution is now the largest distributor of U.S. and foreign government-issued gold, silver and platinum products. With this newly improved website, there are even more avenues for learning about precious metals, the market and purchasing gold, silver or platinum.

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An Article On Oncotarget Finds That E-cigarettes Have An Adverse Effect On One’s Oral Health

The study is the first to look into e-cigarettes’ effect on oral health both at molecular and cellular levels. The research was conducted due to the overwhelming number of people who use the product. The vast majority of e-cigarette smokers are former smokers of the conventional cigarettes and young adults. The popularity of the product results from the common perception that it is healthier, thus the ideal alternative to conventional cigarettes. Previously, it was believed that the adverse effects of cigarettes on one’s health was caused by the chemicals found in the product’s smoke. Oncotarget is also available on Dove Press.

A study conducted at the UR Medical Center has proven that e-cigarettes’ damage to teeth and gum is equal to the effects of conventional cigarettes. The results of this study were published on Oncotarget.

A study conducted at the UR Medical Center has proven that e-cigarettes’ damage to teeth and gum is equal to the effects of conventional cigarettes. The results of this study were published on Oncotarget.

Irfan Rahman, PhD., notes that e-cigarettes’ damage to the cells is caused by the burning of the product’s vapors. The resulting gasses are absorbed by cells in the smoker’s mouth, thus inducing the release of inflammatory proteins. Depending on the quantity of chemicals absorbed by a cell, stress will develop within it resulting in its damage. The extent of this damage is determined by the frequency and quantity of e-cigarettes that one smokes. This damage can lead to various oral diseases. Rahman is a professor of environmental medicine at the UR School of Medicine and Dentistry. This information was originally mentioned on the University of Rochester Medical Center’s website as provided in this link https://www.urmc.rochester.edu/news/story/4667/first-ever-study-shows-e-cigarettes-cause-damage-to-gum-tissue.aspx

During the research, the group, led by Dr. Rahman, exposed 3-D human tissues of nonsmokers to e-cigarette vapors. In addition, the team kept some of the tissues away from e-cigarette flavors for comparison purposes. The results of the study indicated that the flavoring chemicals used in e-cigarettes play a major role in damaging gums and teeth. Follow Oncotarget journal on Twitter.

Speaking about the effects of chemical flavorings, Fawad Javed said that some chemicals causes more damage to oral tissues than others. The Eastman Institute for Oral Health’ post-doctoral student added that nicotine, which is present in the cigarettes, also contributes to gum diseases.

About Oncotarget

Oncotarget is a weekly peer-reviewed oncology journal that was launched in 2010. The publication covers all aspects of cancer and aging-related content. It is published by the Impact Journals. Over the years, the journal has received superb impact ratings. The journal’s editors-in-chief are Andrei Gudkov and Roswell Park Cancer Institute’s professor of oncology, Mikhail Blagosklonny. This information was originally published on Dove Press as outlined in the following link https://www.dovepress.com/oncotargets-and-therapy-journal

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Building Companies And Selling Them Like Lori Senecal

In an article on The Drum, one thing that is common in business is ownership changes. There are people that build businesses and stick with them because they are passionate about their own particular business. Then there are others who build a business and then sell them. Lori Senecal is getting ready to step down as a leader after this year. She has managed to take CP+B and change it from a local company into a global enterprise. She is in the process of getting people ready to take it over. One thing she is doing is training people for the role of management.

According to Salary, Lori Senecal is very selective about the people she selects for the job. One thing she has done was make sure that she has found some people that are going to continue on with the efficient and focused nature of the job. For one thing, she has given clients something that is very powerful. She has shown them that she values their time. Therefore, she has gained their trust and wants to make sure that she keeps it even after she leaves the leadership role of her company. She has shown that her personality type can lead companies and bring success to them.

Lori Senecal is someone who has a habit of rebuilding a company and bringing in a good structure. Therefore, it can be expected that her next project that she takes on is going to be very successful. She is also an entrepreneur who seeks out other entrepreneurs because she knows that they have passion for what they are doing. Lori Senecal looks for special qualities such as self-motivation and diligence in every individual she hires for leadership positions. She makes sure that the person she hires is going to take initiative and look at all the solutions he could gain. She recently spoke at the 3% conference.

Click here: http://lorisenecalglobalceo.com/

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Vijay Eswaran: A Man That Never Stops

How does a man from humble beginnings, working construction, picking grapes, and driving a taxi, amass a five hundred-million-dollar fortune? Well, first by graduating with a socio-economic degree from the London School of Economics in 1984, then continuing to get a professional qualification from CIMA in the UK, because of his interest in the Binary System Marketing.

He went on to earn an MBA from the Southern Illinois University in 1986. Vijay Eswaran was working in Multi-Level Marketing for Synapsis in the U.S., when he co-founded a (MLM, which is an ecommerce company that eventually grew into what is today, called the QI Group.

QI Group is a multifaceted company that does multi-level marketing online, with many different divisions. They have direct selling and ecommerce, lifestyle and leisure, luxury, training and education, property development and management, and logistics. They have grown into a multinational business throughout thirty countries. Read more: Five Minutes With Dr. Vijay Eswaran, Executive Chairman, QI Group

This is a company that believes in giving people entrepreneurship abilities to succeed with their (MLM) that works. It’s not a get rich scheme. You must work at it, but you can succeed, which has obviously been beneficial to both their customers and the company.

Mr. Eswaran is a great philanthropist, who believes in helping others. He started the RYTHM Foundation, within the QI Group that is involved in many organizations across the world.

In Malaysia, he created the Vijayaratnam Foundation, in honor of his father to help child mentoring, youth development, women empowerment and special education. Mr. Eswaran has been awarded many awards for all his contributions.

Vijay has not slowed down, even in great success. He is a renowned author with many books under his wing.

He has done many speeches throughout the world, and continues to do so on a daily basis. For more information on Mr. Eswaran, and the QI Group, you can look online at: http://www.vijayeswaran.com/ and https://www.qigroup.com/


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